Overcoming Financial Shame with Stephanie McCullough

Stephanie McCullough, founder and financial planner with Sofia Financial, is here to talk about overcoming financial shame and aligning our finances with our values.


Our guest today is Stephanie McCullough, founder and financial planner with Sofia Financial. She specializes in helping women over 45 navigate their financial futures. With over two decades of experience, she brings a wealth of knowledge to the table and is a true advocate for women becoming financially fearless.

In our conversation today, we’re going to focus on the shame many women feel around money. Stephanie shares where this shame stems from and some powerful tips for overcoming the barriers that stop so many women from moving forward in their financial journeys. Throughout the episode, she discusses how important it is to align our finances with our values, have open conversations, and understand our behaviors and beliefs around money.


Here’s some of what we discuss in this episode:


  • 1:51 – Why women feel shame around money
  • 7:23 – The power of getting started
  • 9:15 – Finding an advisor that listens and asks questions
  • 14:01– Aligning money with your values
  • 20:21 – Beliefs and attitudes about money
  • 31:12 – Taking small steps and embracing curiosity


Learn a little more about Stephanie:


Stephanie McCullough is founder of Sofia Financial and co-host of the award-winning Take Back Retirement podcast. One of Investopedia’s Top 10 Financial Advisors of 2023, Stephanie provides non-judgmental, truly holistic financial planning for professional women. She has found that women “of a certain age” are faced with a particular set of problems around the goal of retirement, especially those facing it on their own. Her mission is to empower women to make wise financial decisions so they can control their future, and thus she speaks to women’s groups regularly. Stephanie is married with two kids in their 20’s, and has degrees from Duke University and the Johns Hopkins University School of Advanced International Studies. Follow Stephanie @sofiafinancial and www.sofiafinancial.com.


Episode Links:



Stephanie on Purse Strings


Website: https://sofiafinancial.com/​​

Stephanie’s Take It Back Podcast: https://takebackretirement.com/

LinkedIn: https://www.linkedin.com/in/stephaniemccullough/

Facebook: https://www.facebook.com/stephanie.mccullough.334

Company Facebook: https://www.facebook.com/SofiaFinancial

Instagram: https://www.instagram.com/sofiafinancial/

Twitter: https://twitter.com/sofiafinancial