Erica Lyall, CFP®, CDFA®
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All 50 States
I've found that many women underestimate how capable they are when it comes to their finances. My favorite part of this work is helping women realize they don't have to figure it all out alone. Whether they're balancing careers and family, planning for retirement, navigating divorce or widowhood, or simply wanting to feel more confident about their future, I love creating a space where they feel heard, supported, and empowered to make informed financial decisions. Watching that confidence grow is one of the most rewarding parts of what I do.
I am dedicated to helping people build confidence and clarity in their financial lives—particularly during times of change. Having experienced divorce, cared for and lost a parent, and having helped clients, friends and family members navigate similar challenges, I understand the emotional and financial complexities that come with major transitions. My passion is helping clients find stability, independence, and renewed purpose through sound financial planning.
As both a CERTIFIED FINANCIAL PLANNER™ and a Certified Divorce Financial Analyst™, I partner closely with clients and their professional teams—including attorneys and tax professionals—to create comprehensive strategies that align with long-term goals. My approach blends technical expertise with empathy, helping clients make informed decisions and move forward with confidence.
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Important Disclosure
Erica Lyall is a Financial Advisor with Strategic Advisory Partners, LLC ("SAP"), an investment adviser registered with the U.S. Securities and Exchange Commission ("SEC"). Registration with the SEC does not imply a certain level of skill or training.
The information provided on this page is for informational and educational purposes only and should not be construed as personalized investment, tax, legal, or accounting advice, or as a recommendation to buy or sell any security or investment strategy. Advisory services are provided only pursuant to a written advisory agreement with Strategic Advisory Partners, LLC.
Certified Financial Planner Board of Standards, Inc. ("CFP Board") owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with flame design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board's initial and ongoing certification requirements.
The Certified Divorce Financial Analyst® (CDFA®) designation is awarded by the Institute for Divorce Financial Analysts (IDFA®) to individuals who have met the organization's education, examination, and continuing education requirements.
Erica Lyall's inclusion on the Purse Strings platform is intended to provide information about her background and services. Purse Strings is an independent third-party platform. Any relationship between Strategic Advisory Partners and Purse Strings, including any applicable marketing or referral arrangement, will be disclosed as required by applicable laws and regulations.
For additional information about Strategic Advisory Partners, including our Form ADV Part 1, Form ADV Part 2A (Firm Brochure), Wrap Fee Brochure, Privacy Notice, and Form CRS, please visit our disclosures page: Strategic Advisory Partners Disclosures. These documents contain important information regarding our services, fees, business practices, and conflicts of interest.
Purse Strings is not a client of this financial professional or the financial professional’s Registered Investment Advisor firm. Purse Strings receives compensation from this financial professional for referring and introducing advisory clients to them. Compensation provides Purse Strings with an incentive to recommend this financial professional resulting in a material conflict of interest. Click here for additional information.