Resources For Affiliates

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Here are sample content messages you can Copy and Paste for your website,
social media postings, or newsletter. Or, feel free to create your own.

Emails

Did you know that women are a 20-trillion dollar market? And, they are woefully underserved by our industry. We need to step up to the plate and learn what this valuable market wants and needs from us and our industry. They need us, and we need them. Here’s how you can jump in!

First, we recommend you take this online course (INSERT LINK HERE). It walks you through an assessment of your business practices to see where you might be missing the mark with the most valuable market. And, you will learn from other industries who are really making bank by knowing what this market wants. 

This course is all online, so you can take it when your time permits. 

Then, for all of us to stay relevant, we need to make changes to serve the most powerful market on the planet.

Email 2

We at (YOUR ORGANIZATION NAME) are promoting Reach, Engage and Earn the Female Dollar – from Purse Strings, LLC. (AFFILIATE LINK HERE) 

You know the stat – 70% of women leave their financial advisors after their spouse dies. That’s millions of dollars that walk right out the door. We’ve got to put a stop to this.

Women are a valuable market and our industry has done a poor job meeting their needs! This online course guides you through a step-by-step assessment highlighting exactly what the female market wants from you, their financial professional, every step of the way.

Purse Strings was created by a seasoned financial professional, who is also a doctor of education. Her goal is to guide you, the financial professional, through what you need to do to engage with the most powerful market on the planet and help women secure a healthy financial future.

Email 3

How’s biz? Want an innovative way to increase your business and never have to ask for a referral again? It’s not a trick question. There is a market that will provide, on average, 27 referrals over their lifetime of doing business with you. You guessed it. It’s women.

Who networks? Who is on social media asking questions? Who is out and about talking to neighbors, friends, family members, and coworkers? Women. They build webs of influence and are the go-to people when someone needs something.

But, do you know who they don’t like to talk to? Insurance and financial professionals. And, it’s all because our industry has not done our job at creating relationships with them. And, they know it. They feel ignored by us and have been ignored by us. So, we have some work to do. 

We are promoting this online course to all our financial professionals who want to stay in business,  Reach, Engage and Earn the Female Dollar. (AFFILIATE LINK) Built by an educator with over 25 years in the financial industry, she’s done the heavy lifting and created a valuable course that walks you through an assessment of your business practices. It’s full of tips and best practices for engaging the female market. You’ll walk away with ideas and activities that will set you apart from your competition.

Want to grow your business? Start here. (AFFILIATE LINK) 

Supplemental articles that describe the power of the female market.

The Financial Future Female: Women are transforming our financial markets and economies across the globe. Their risk tolerance, willingness to invest will impact our world for years to come.
https://www.spglobal.com/en/research-insights/featured/the-financial-future-is-female

Managing the Next Decade of Women’s Wealth
https://www.bcg.com/publications/2020/managing-next-decade-women-wealth

Women and Financial Wellness: Beyond the bottom line.
https://mlaem.fs.ml.com/content/dam/ML/Registration/Women-Age-Wave-White-Paper.pdf

A Total Market Approach: Winning with women and multicultural consumers
http://www.prudential.com/media/managed/totalmarket/TotalMarketStrategy.pdf

Social Media

Women In Business

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Guide to understanding retirement | Retirement questions answered

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