When it’s time to take charge of your financial future, build a team that does it all.

We help women like YOU find financial professionals who will help you design a life FULL of choices.

Are you wondering…

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Who can I go to? Who can I trust?

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Do I have enough money to work with a financial professional?

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Am I going to be pushed a product I don't need?

We cut through the noise and provide financial professionals who will work alongside you to make financial decisions with confidence and ease.

At Purse Strings, we are starting a long-overdue candid conversation about how women can use money to protect themselves and enjoy a fearless future filled with choices.

We are devoted to giving women access to easy-to-use resources and qualified financial professionals who focus on serving women.

Dr. Barb Provost

I created Purse Strings so all women could live a life free from financial stress and full of choices.

As a consultant in the financial industry for over 20+ years, it was apparent that the needs of the female market were not being addressed. When I went through my divorce and navigated it in a women-led divorce group, I heard these intelligent, bright, talented women voice so many financial concerns. And, in my everyday life, I could see women of retirement age working at the stores as I’d run my errands. That stopped me dead in my tracks.

I set out on my investigation. I commissioned a researcher to dive deeply into the literature and had hundreds of conversations with women. The problem was apparent.

“The insurance and financial industry wins the award as being the least sympathetic to women and women are not prepared for their financial future.”

The overwhelming theme that came from hundreds of women was – they don’t even look at me.

That all stops with Purse Strings.

As a Doctor in Adult learning and higher education, I helped bring the power of the female market to other countries like Nigeria, India, Cameroon, and Vietnam working with the World Bank and now I want to help and do the same here.

Maggie Nielsen, MBA

While pursuing an MBA and working alongside Barb, I saw firsthand how women were often overlooked and underserved in the world of finance, with their voices intentionally left out of the conversation. I knew that women held immense power and was determined to expose the system and show them how to make it work to their advantage.

As the engine behind Purse Strings, I have facilitated over 300 live sessions with financial professionals, covering everything from financial foundations to real-life stories and top tips. My mission is simple:

Equip women with the knowledge they need to make smart financial decisions for themselves, their families, and their businesses (and an amazing team on their side!)

With this knowledge, our mothers, daughters, and BFFs can confidently navigate the world of finance and live a life full of choice.

I am incredibly proud of the work done at Purse Strings and the impact it will have on generations of women to come, with the dedication to empowering women to take control of their finances and live life on their own terms.

We are a community of women motivated to shape financially fearless lives full of choices guided by professional experts focused on serving women.

Purse Strings is the real deal! They are educating women on everything money-wise, and I am honored to be an Approved Provider. After speaking on their first Facebook Live this year, I received my ideal client who I’ve enjoyed working with to help her accomplish her financial goals.
Linda
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Purse Strings is the real deal! They are educating women on everything money-wise, and I am honored to be an Approved Provider. After speaking on their first Facebook Live this year, I received my ideal client who I’ve enjoyed working with to help her accomplish her financial goals.
Purse Strings is the real deal!
Linda
Purse Strings is a wonderful organization that helps women who are looking for financial independence.
Margie
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Purse Strings is a wonderful organization that helps women who are looking for financial independence.
looking for financial independence.
Margie
Barbara has created a much-needed networking system for women. She has spent the time and energy researching and building something so vital to supporting women in their financial goals. I look forward to continuing to work with her to empower more women.
LaToya 
☆☆☆☆☆
Barbara has created a much-needed networking system for women. She has spent the time and energy researching and building something so vital to supporting women in their financial goals. I look forward to continuing to work with her to empower more women.
a much-needed networking system
LaToya 
Women empowering women....inspiring...
Kristina
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Women empowering women....inspiring...
Women empowering women
Kristina
Barb has an incredible business of bringing women of all professions together. There is an array of options for any business needs. She and her daughter are available for guidance and are great at matching business professionals to meet and share ideas. Purse Strings is a wonderful resource for networking! I highly recommend you get on board!
Cindy
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Barb has an incredible business of bringing women of all professions together. There is an array of options for any business needs. She and her daughter are available for guidance and are great at matching business professionals to meet and share ideas. Purse Strings is a wonderful resource for networking! I highly recommend you get on board!
bringing women of all professions together
Cindy
Purse Strings is a wonderful organization truly dedicated to the art of creating networks and providing resources to the professionals it serves.
Ashley
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Purse Strings is a wonderful organization truly dedicated to the art of creating networks and providing resources to the professionals it serves.
truly dedicated to the art of creating networks
Ashley
Dr. Barb is passionate about women's financial literacy. She provides resources to women that help them make good financial decisions and provides financial professionals who can help them plan for a better financial future. The trusted resources Purse Strings provides are invaluable and can be accessed any time. She provides a platform that allows women to lift each other up. Phenomenal!
Angela
☆☆☆☆☆
Dr. Barb is passionate about women's financial literacy. She provides resources to women that help them make good financial decisions and provides financial professionals who can help them plan for a better financial future. The trusted resources Purse Strings provides are invaluable and can be accessed any time. She provides a platform that allows women to lift each other up. Phenomenal!
She provides a platform that allows women to lift each other up.
Angela
Purse Strings offers vital services by informing and connecting women with financial expertise. They offer a breadth of lessons and referrals for anyone to use as a resource when making financial decisions. Women often seek the advice of friends when going through a major life event like divorce or emptying the nest. Think of Purse Strings and Barbara as your BEST-financial-education-and-referrals-source-friend!
Christy
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Purse Strings offers vital services by informing and connecting women with financial expertise. They offer a breadth of lessons and referrals for anyone to use as a resource when making financial decisions. Women often seek the advice of friends when going through a major life event like divorce or emptying the nest. Think of Purse Strings and Barbara as your BEST-financial-education-and-referrals-source-friend!
Purse Strings offers vital services by informing and connecting women with financial expertise.
Christy
If you are a woman and need help with any and all things financial, Purse Strings, LLC is a one-stop solution that has qualified vetted professionals who have your best interests in mind while providing perfect matches for you.
Connor
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If you are a woman and need help with any and all things financial, Purse Strings, LLC is a one-stop solution that has qualified vetted professionals who have your best interests in mind while providing perfect matches for you.
PS Review 2
Connor
Purse Strings is an incredible organization! They make finding credible and trustworthy financial professionals easier. They also make financial education easy to access--just follow their groups for the live events to hear from financial experts on the topics pertaining to your situation.
Kelly
☆☆☆☆☆
Purse Strings is an incredible organization! They make finding credible and trustworthy financial professionals easier. They also make financial education easy to access--just follow their groups for the live events to hear from financial experts on the topics pertaining to your situation.
PS Review
Kelly

It doesn’t matter if you have a little money or a lot, Purse Strings helps women who are ready to put themselves first and get smart about money!

What we like:

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Courage: Women who take a brave step forward to learn about money

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Vulnerability: Women who ask questions because they just don’t know

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Action: Women who are ready to start learning about money

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Sense of humor: Never leave home without it

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Movement: Dance Breaks

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Bad Jokes: A Harty Laugh

What we don’t like:

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Product Pushers: Professionals who just try to sell you something

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Big egos: Those who drone on about themselves

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Mansplaining: Do we have to explain?

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Oppression: Pay gap, pink tax, unpaid work, need to over educate, ect, ect

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Negative Nellies: The glass does not always need to be half-empty

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Weak coffee: Gross

We created the solution to

Who can I go to?

Who can I trust?

check circle icon We’ve made it so easy for you.

check circle icon We’ve done the heavy lifting.

check circle icon We’ve given you resources at your           fingertips.

check circle icon We’ve vetted every professional.

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